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Why You’re Bored With Your Smartphone

The mobile technology landscape has gone through an incredible metamorphosis over the last 18 months.  What use to be fun experiments and scientific marvels have become the defacto in personal computing.   With the advents of Microsoft Surface, iPhone and Google Nexus, we are truly in a world where the PC is no longer our digital hub.  This has been amplified by the ferocious success of Office365 and services like Dropbox.  Amazon has even allowed serious enterprise to rely on cloud computing for hosting and services.   Continue reading “Why You’re Bored With Your Smartphone”

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I’ll love you forever, I’ll like you for always…

Like it or not, shopping technology is maturing.  While the systems and solutions we’re selling are buck toothed, pimple ridden, “teenage” sophomores; we’re no longer kids!  Worse yet, shoppers are maturing as well.  The once wide eyed, innocent consumer has caught a taste for the finer things and isn’t so enthralled with colorful, yet simple, blocks and puzzles.   Continue reading “I’ll love you forever, I’ll like you for always…”

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Apps for Hyper-Personalization

There is a cold hard truth that marketers and youth play a never-ending game of cat and mouse. Advertisers and teens go together like oil and water! Technology has only made the situation worse. With the adoption of mobile technologies, wearables and internet presence…the youth in America have more options than ever to evade even the the most astute executives. Broadcast is dying. Print is dead. Where are they hiding?! Continue reading “Apps for Hyper-Personalization”