A tribal leader in the digital age
Simplicity is the ultimate sophistication. – Leonardo da Vinci
Table boxes…input plates. Processors, switchers and remote controls; the poor, poor, conference room. For a technology person, the conference room is either the bane of your existence or a means of keeping you employed. This area of your enterprise has remained the last “fig leaf” of the 20th century. Continue reading “Conference Room Tech is Next…”
Who, in their right mind, could deny the 20th century was entirely about messaging. Postal services, telegrams, email and instant messaging; these means of communication set the world ablaze. At the beginning of the 21st century the world was infatuated with messaging which spawned hero’s of years past…IRC, AIM and BBM to name a few. Then came SMS. Continue reading “Thus begins the Messaging Wars…”
iPad Pro, Pixel C, Samsung Tab Pro, or the Surface Pro 4; all tablet’s that are gunning the future of mobile computing. There’s no question that the general population wants to kill their laptops and be productive and ultra portable, simultaneously. The other desire is to have a device that can be useful on sales meeting Wednesdays and couch lounging Sundays. So why hasn’t this caught on?! Continue reading “This is why I can’t replace my laptop with my tablet…but I want to…so bad.”
Adblock, Ublock, Ghostery, Refine, Purify…these are just some of the Adblock’ing apps that are deployed worldwide. Even more astonishing is the market acceptance of these apps. Adblock and Adblock Plus account for over 90 million active users; again…active users. In total, there are over 198 million active internet users who make use of adblock’ing daily. These little apps have changed Internet marketing in less than 2 years. But are they good, or bad? Continue reading “Adblock and a Marketing Metamorphosis”
The mobile technology landscape has gone through an incredible metamorphosis over the last 18 months. What use to be fun experiments and scientific marvels have become the defacto in personal computing. With the advents of Microsoft Surface, iPhone and Google Nexus, we are truly in a world where the PC is no longer our digital hub. This has been amplified by the ferocious success of Office365 and services like Dropbox. Amazon has even allowed serious enterprise to rely on cloud computing for hosting and services. Continue reading “Why You’re Bored With Your Smartphone”
Like it or not, shopping technology is maturing. While the systems and solutions we’re selling are buck toothed, pimple ridden, “teenage” sophomores; we’re no longer kids! Worse yet, shoppers are maturing as well. The once wide eyed, innocent consumer has caught a taste for the finer things and isn’t so enthralled with colorful, yet simple, blocks and puzzles. Continue reading “I’ll love you forever, I’ll like you for always…”
There is a cold hard truth that marketers and youth play a never-ending game of cat and mouse. Advertisers and teens go together like oil and water! Technology has only made the situation worse. With the adoption of mobile technologies, wearables and internet presence…the youth in America have more options than ever to evade even the the most astute executives. Broadcast is dying. Print is dead. Where are they hiding?! Continue reading “Apps for Hyper-Personalization”
New Media. Retail 2.0. Digital In-Store. There seems to be a million spins on why big box retailers need to completely uproot their strategy to stay relevant. I , for one, don’t think retail is broken at all. Continue reading “Retail Isn’t Broken. Stop buying 2.0”
So many technology companies today are selling themselves as “solution providers” or “turnkey offerings”. Sometimes they even mashup verticals like marketing and technology or software and service. The fact is technology has saturated the market to the point of leaving latecomers drowning in options. Continue reading “5 Ways to Keep Your Technology Plan Simple”