Category: Forbes Tech Council

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15 Ways Predictive Analytics Can Help Businesses Boost Their CX

“ Predictive analysis on market trends and typical business struggles allows for targeted messaging and marketing of your business to the right prospects, at the right time. Nothing is more important than sales to a business. Empowering sales efforts through trending and predictive metrics means you’ll end up with hot leads and interesting offerings.

~ Tom Roberto

 

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See the full article here, on Forbes.

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18 Tech Experts Discuss AI Myths That Should Be Debunked

“ The general public thinks AI has intelligence and/or conscious thought. Today, AI is nothing more than a set of prediction engines—what pixel to display next, what word to type next. While extremely impressive, AI has no creative thought, nor does it have intelligence. We must remember that it’s a tool, and if it’s implemented incorrectly, it’s much like having nails but no hammer. AI isn’t magic.

~ Tom Roberto

 

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See the full article here, on Forbes.

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Ransomware Attacks: 20 Essential Considerations For Prep And Response

“ Establishing risk management processes is often overlooked. Having a workflow everyone—including members of the C-suite—is trained on helps limit the complexities of ransomware attacks. When you’re attacked, it’s all about time, limitation and response. Too often, the process takes too long, with not enough limits and either an overreaction or underreaction to the situation. This allows ransomware attacks to be far more successful.

~ Tom Roberto

 

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See the full article here, on Forbes.

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16 Innovative Potential (And Current) Applications For The Metaverse

“ The concept of the metaverse can be utilized in politics to enhance engagement, transparency and accessibility. Political campaigns and discussions can take place in virtual environments, allowing for wider participation and interactive experiences. Virtual town halls, debates and meetings can be conducted, reaching a larger audience.

~ Tom Roberto

 

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See the full article here, on Forbes.

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20 Questions To Help Tech Pros Pinpoint Clients’ Real Needs

“ Many people have no idea how tech might, or might not, be able to solve their problem. Clients would be wise to explain their issue and how they currently work through the problem. Then, someone in tech can marry their issue with a solution and either remedy the issue completely or offer up something better than what the client is doing today.

~ Tom Roberto

 

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See the full article here, on Forbes.

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Considering A Tech Career? 14 Future-Forward Specialties To Explore

“ If I were a student with a tech career in my sights, I would focus on sales empowerment (via CRM systems) or data processing (any kind of data science). Nothing will be more important for businesses in the upcoming decade as the need to integrate Salesforce into everything. Along with that will come the need for data aggregation, processing, storage and manipulation. Everything else may be more sexy—but it comes totally second to sales and metrics.

~ Tom Roberto

 

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See the full article here, on Forbes.

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20 Common Pieces Of Tech Leadership Advice It May Be Time To Retire

“ I’ve found that consensus leads to a stifling of innovation and forward momentum within a business. Instead, I find that a small group of leaders should meet and then move the organization forward, leading by example. Management by committee never works, and waiting for everyone to agree is never the sign of a healthy management team or business. It takes gumption to grow.

~ Tom Roberto

 

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See the full article here, on Forbes.

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11 Smart And Essential Tech-Related Investments During A Recession

“ Outsourcing and automation can only do so much before they start diluting your business. When you have an intelligent partnership that can grow and change along with your business, it is far more potent and effective. Ensure you’re focusing all efforts on your company’s “why.” Things that don’t directly impact that “why” can be entrusted to others. A partnership means flexibility.

~ Tom Roberto

 

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See the full article here, on Forbes.

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16 Effective Ways To Turn An SLA Strategy Into An XLA Strategy

“ Nothing is more important than the human experience—HX—of a project. When problems occur, end users don’t care about downtime, the reasons for failure or the loopholes every service contract inherently carries. If you focus on the experience of failure, you’ll find that uptime is the least important aspect. It’s all about recovery. Creative methods that help a client regain control of their business mean so much more.

~ Tom Roberto

 

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See the full article here, on Forbes.

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16 Ways To Ensure Prospective Employees Really See Your Tech Team’s Positive Culture

“ Our message is less about work-life balance and more about work-life harmony. I strive to ensure each individual is able to achieve both their professional and personal goals. When you trust employees and set measurable goals and achievements, everyone is on the same page. Just as in life, there have to be positive and negative experiences from the outcomes of their decisions. Harmony means happiness.

~ Tom Roberto

 

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See the full article here, on Forbes.