How To Build Engaged, Enthusiastic Communities For Your Tech Company

“Living with” your customers at regular intervals does wonders for aligning your solutions with their needs. By regularly living in their shoes, you will understand whether or not what you’ve sold them is working and what problems they are experiencing on a day-to-day basis. It also builds exceptional team relationships when you can have empathy for what they do and how they do it.

~ Tom Roberto


See the full article here, on Forbes.