Adblock and a Marketing Metamorphosis

Adblock, Ublock, Ghostery, Refine, Purify…these are just some of the Adblock’ing apps that are deployed worldwide.  Even more astonishing is the market acceptance of these apps.  Adblock and Adblock Plus account for over 90 million active users; again…active users.  In total, there are over 198 million active internet users who make use of adblock’ing daily.  These little apps have changed Internet marketing in less than 2 years.  But are they good, or bad? Continue reading “Adblock and a Marketing Metamorphosis”